Personal Branding Checklist

Jesse Randall Warden

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Top Stories by Jesse Randall Warden

My goals here are to integrate www.adobe.com/products/flash/ Flash with www.adobe.com/products/flex/ Flex, i.e. not just treat it as a design asset tool, but as a contributor to the functionality of the client; using Flash for enhancing the design, and helping reduce transition code which tends to be verbose in Flex. Below you'll find a sample application that has integration of a complicated Flash design done using many different techniques. I describe the reasons why you would want to work this way, compare with other techniques, and walk through the code and files in my example. To be clear, this is a proof of concept, and uses a variety of techniques for the purposes of showing developers a variety of ways to do things. It is not meant to indicate all ways to integrate Flash and Flex, nor necessarily the best ways for all occasions. Yes, I did in fact abuse this... (more)

Jesse Randall Warden's JesterXL Blog: Binding in the Trenches

It's 7:50 pm on Sunday, and I'm still working. I figured I'd share why I'm debugging like crazy instead of relaxing. Bindings. For those of who know of Flex 2, Adobe's tool for programmers to create Rich Internet Applications, it has this one feature that sets it apart from Flash, and incidentally, its brother Spry shares. It allows you to put a variable surrounded by curly brackets, and at runtime, anytime that variable changes, it'll update whatever variable is being set to it. So, for a TextField, you can bind a global text property to the TextField's text property, like so: ... (more)

Job Interviews: Adobe Flex and Flash Career Guidance

Some things that I learned early in my career that originally helped me succeed, I believe are now hurting me in job interviews. One of the pros to typing via dynamic languages and forgiving compilers such as ActionScript 1.0, Ruby, JavaScript, and others is that you can quickly code things that work. In a lot of the early agency, multimedia, and small software company work that I did, these technologies were great. They didn't get in your way, and they empowered you to quickly create programmatic solutions that were enhanced or even driven by good designers. You could hit insane... (more)

Agile Chronicles #3: Branch Workflow

This entry is about utilizing branches for each developer in Subversion, Merge Day, and how while cool, it’s an ivory tower process. Note: This isn’t a tenet of the Agile methodology itself, it’s just something that works well when you have a bunch of developers collaborating together rapidly, and a specific workflow our client requested we follow. Branch Workflow We’re utilizing a Branch Workflow on my current project.  What this means is that each developer creates their own branch in Subversion.  If you’re utilizing Tortoise SVN on PC or Versions on Mac, this is effectively a ... (more)

Personal Branding Checklist

This is a checklist of items you need for an all-encompassing personal branding strategy. Personal branding is the process of marketing and selling yourself as a brand in order to gain success in business. Personal branding is a continual process just as knowing yourself is a continual process. As you grow, so does your brand. The need for personal branding arises from the fact that globalization has increased competition in the workplace. As the wheat is separated from the chaff, if you are left standing, you are left standing with others of good caliber. The playing field is no... (more)